Von einer Telefon-Hotline für StarWars-Fans hatte ich bis eben noch nie was gehört, allerdings sind "PR & Marketing in der Steinzeit" auch nicht mein Spezialgebiet:
"Fans old enough to remember the days before the Empire struck back in 1980 might recall a little-known promotion launched in the months preceding the first Star Wars sequel. As reported in the Spring 1980 issue of Bantha Tracks -- the original Star Wars Fan Club newsletter -- a telephone hotline was set up to allow callers to dial in and hear teasers for The Empire Strikes Back several months before the film's release. In the years since the Bantha Tracks story, fans savvy to the existence of the "Empire Hotline" have sought out recordings of the four messages described in the article, which were actually performed exclusively for the hotline by actors Mark Hamill (Luke Skywalker), Harrison Ford (Han Solo), Anthony Daniels (C-3PO), and James Earl Jones (voice of Darth Vader) ..." Rare 1980 "Empire Hotline" Recordings Discovered (inklusive fünf Audio-Tracks)(via Metafilter)
